Search Rankings and CTR: What Google says?

Search rankings are something that every website owner is always aware of. Everybody wants to be on the first page of the search results of Google. Because of this, people have always been searching for the secret formula to appear on the first page. One of these things has been the CTR or Click-through Rate. […]
Outbound links to high authority sites are not SEO relevant.

Outbound links are also known as external links, are when you place links from your website to a different site. There are several controversies regarding outbound links, the first one being that they lead people away from your website. However, one of the biggest things that had been said about outbound links is the fact […]
Scrolling Mobile Search Results in Google is now live.

Scrolling Mobile search results for all Google searches is live now. Google has released many different products over the years, but their search engine continues to be the jewel of the crown. The search engine is simple and easy to use. While the technology behind it has improved a lot over the years the interface […]
Click-through rate: everything you need to know for SEO

Click-through rate is one of the most important things when it comes to SEO optimization. The first thing we need to know is… what is click-through rate is. The Click-through rate is the number of clicks that a link receives when compared with the number of impressions it gets. It’s a metric that is used […]